Media Savvy with Bonnie Taub-Dix – 3 Media Mistakes Holding You Back (and How to Fix Them)

Episode Title: 3 Media Mistakes Holding You Back (and How to Fix Them)

Host: Bonnie Taub-Dix, RDN, Media Coach & Author

Episode Summary:

If you’re a dietitian or health professional trying to break into media but feel like you're constantly overlooked, this episode is for you! In today’s show, I’m tackling 3 major media mistakes that might be holding you back—and, more importantly, how to fix them.

Whether you struggle with overcomplicating your message, feeling nervous on camera, or not knowing what to pitch, I’ve got practical, real-world strategies to help you step up your media game.

What You’ll Learn in This Episode:

 Mistake #1: Jargon Overload – How to simplify your message so it’s digestible, engaging, and quotable.
 Mistake #2: Lack of Confidence – Why media success isn’t about being perfect—it’s about being prepared.
 Mistake #3: Not Knowing What to Pitch – How to craft compelling pitches that make journalists want to feature you.

Episode Highlights:

 The biggest reason dietitians don’t get quoted in the media (and how to change that)
 Why speaking like a research paper will get you passed over for interviews
 My best trick for sounding polished on camera—without memorizing a script
 How to make your pitches so good that journalists can’t ignore them
 The simple formula for turning vague topics into specific, media-friendly pitches

Resources & Links:

 Work with me! Want to get featured in the media and own your interviews like a pro? I can help.
 Take my media training course – How to Work with Media and Make Media Work for You walks you through everything you need to become media-savvy. Get the details [here].
 1:1 Media Training – Need personalized coaching? I offer one-on-one media training sessions to help you fine-tune your pitches, prep for interviews, and sharpen your media presence. Email me at mediasavvybtd@gmail.com or DM me on Instagram @BTDmedia to book a session!

Let’s Connect!

 Have questions or media challenges? DM me on Instagram or email me—I’d love to hear from you!
 Subscribe to the Media Savvy Podcast so you never miss an episode.
 Get more media insights—Sign up for my newsletter for expert tips delivered straight to your inbox.

Thanks for tuning in, and remember—your voice deserves to be heard! 

 

Bonnie’s Resources:

• Bonnie’s proven media training course: How To Work With Media and Make The Media Work for You: https://btdmedia.teachable.com/p/media-masterclass 
• Bonnie’s website: https://betterthandieting.com 
• BTD Media Makers News Digest: https://bit.ly/BTDMediaMakers 
• Better Than Dieting Newsletter: https://bit.ly/BTDsubscribe 
• Follow Bonnie on Social Media: 
  Instagram:@bonnietaubdix and     
                    @BTDmedia
  X (Twitter):      @eatsmartbd
  Facebook: @BonnieTaubDix.RDN
• Threads: https://www.threads.net/@bonnietaubdix 
• Bonnie’s Book: Read It Before You Eat It - Taking You from Label to Table
• Get in touch: mediasavvybtd@gmail.com
• Download a free chapter of Bonnie’s latest book